Client was enjoying a huge spurt of growth from 2020's boon for online sales, but needed a clear cut strategy on how to continue the growth curve.

Their business model was to recruit individual entrepreneurs (or aspiring entrepreneurs) to sell their products so they could act as the manufacturer/wholesaler.

The popularized term in the industry is a Print on Demand supplier.

What they lacked was a system and sound strategy to secure their growth curve.

To accomplish their goals we created a multi-pronged strategy encompassing:
- Adding new revenue channels

- Creating a CRM with automations to drastically increase effective communication with their customers

- Implementing an effective and profitable training program that actually produced results for their customers

Two new revenue channels were created.

1. A suite of boutique online retail stores were created that focused on specific product offerings they had. This served two main purposes. The first was direct additional revenue to the company and the second was it provided us with a lot of data about what worked in their marketplace that we could then translate into training materials for their main customer base.
   

2. The second revenue channel was the training materials themselves. A combination of free, low ticket, and high ticket info products were created to help their primary customer base become proficient sellers of their products.