I embed inside funded, growth-stage companies, diagnose the revenue leaks nobody else can see, and design the strategic fix — across Google, Microsoft, Meta, and your entire funnel. Not a consultant who hands you a deck and disappears. A strategic partner who stays until the numbers move.
The real constraint on your growth is hidden beneath layers of tactical noise — and nobody in the building can see it.
Your agency is split-testing button colors while your offer-to-market fit is 40% off. The highest-leverage move isn't a better ad — it's a better diagnosis.
When you're inside the business every day, you lose the ability to see the pattern. You need someone who walks in with fresh eyes and $100M+ in pattern recognition.
Most businesses waste 6–12 months executing the wrong strategy faster. One breakthrough insight — the right diagnosis — can collapse that timeline to weeks.
The media buyer blames the creative. The creative team blames the funnel. Nobody owns the outcome because nobody sees the full picture.
"The most expensive mistake in marketing isn't a failed campaign. It's six months of executing a strategy that was fundamentally wrong — and not knowing it until the cash is gone."
I don't sell deliverables. I sell clarity and direction. When I embed in your business, I bring three integrated capabilities — but the real value is the strategic mind that sees what everyone else is missing.
I audit your entire growth engine — ad accounts, funnels, creative, unit economics, audience, offer — and identify the single highest-leverage constraint. Most businesses have 2–3 critical leaks that account for 80% of lost revenue. I find them in the first two weeks.
I design the fix. Not a 40-slide deck — a focused, prioritized execution plan built on what I've seen work across $100M+ in managed spend. Creative direction, funnel architecture, campaign structure, and conversion strategy — engineered as one integrated system.
I don't hand you a plan and disappear. I stay embedded — directing your team or vendors, interpreting the data weekly, and course-correcting the strategy in real time until the numbers move. One strategic mind accountable for the outcome.
The diagnosis: Campaign structure was fighting the algorithm, not working with it. Rebuilt from the ground up in week one.
-48% CPA (Google) · -82% CPA (Microsoft) Cybersecurity Lead Gen Turnaround in 2 Weeks Read the full breakdown → Nonprofit / Lead GenThe diagnosis: Broad match keywords were bleeding budget into unqualified queries. Tightened targeting and restructured ad groups around intent.
-25% CPQL Nationwide Vehicle Donation — CPQL Cut 25% in 3 Weeks Read the full breakdown → Lead GenerationThe diagnosis: The creative said one thing, the landing page said another. That disconnect was invisibly hemorrhaging budget.
-53% CPA 53% Cost-Per-Acquisition Reduction Read the full breakdown → High-Ticket CoachingThe diagnosis: A $40K mastermind was being sold like a $2K course — wrong funnel architecture for the price point.
$40M $40M in 18 Months Read the full breakdown → E-CommerceThe diagnosis: Most new brand launches fail because they test too many things. I identified the one angle that would hit.
$0 → $8M Zero to $8M in 4 Months Read the full breakdown → E-CommerceThe diagnosis: The brand was spreading budget across 12 products when one had clear breakout potential. Concentrate, don't diversify.
$11M $11M on a Single Product Read the full breakdown →No bloated onboarding. No death-by-committee. A lean, focused process designed to find the constraint and fix it — fast.
I ask the questions nobody else is asking. I'm looking for the hidden constraint suppressing your growth. If I can see it, I'll tell you what it is.
Free · 45 minutesI get inside your ad accounts, funnels, analytics, and creative. You get a detailed assessment of exactly where revenue is leaking and a prioritized fix list.
2 weeks · Paid engagementI own the strategy. I direct your team on execution. I interpret results weekly and course-correct in real time. One point of accountability for the outcome.
Ongoing · 6–12 months"Within two weeks he identified a constraint we'd been staring at for months without realizing it. Our CPA dropped, our close rate went up, and for the first time our marketing felt like a system instead of disconnected pieces."
"We went from juggling three separate vendors — none of whom understood the full picture — to one person who saw everything. He rebuilt our entire growth engine and we've never looked back."
"I've worked with agencies that charge twice what Jim does and deliver half the insight. He found $180K in wasted annual spend in the first week. The diagnostic alone paid for 2 years of his engagement."
I work with a small number of businesses at a time. This isn't for everyone — and I'd rather tell you that upfront than waste your time.
Book a diagnostic call with me. I'll tell you what I see — whether or not we end up working together. No pitch. No pressure. Just the truth about your marketing.
CURRENTLY ACCEPTING 1 NEW ENGAGEMENT THIS QUARTER